Docs RFM Customer Segments

Pro: reports

Under Customer Segments, Reports. If you add Pro to a store that was already scored, it runs one quiet scoring run to fill them.

Cohort retention: customers by first order month, and what share came back. A revenue view is one click away.
Cohort retention: customers by first order month, and what share came back. A revenue view is one click away.
Lifetime value by segment, first product, acquisition source (WooCommerce order attribution) and country.
Lifetime value by segment, first product, acquisition source (WooCommerce order attribution) and country.
Product affinity: top products and categories per segment.
Product affinity: top products and categories per segment.

Predicted next order

For customers with two or more orders the list shows a date, from their average gap between orders, and flags who is overdue. Use the Overdue filter or the Overdue rule in the builder.

The next order column.
The next order column.