Build your own groups under Customer Segments, Custom segments. Rules inside a group must all fit (AND), and a customer can fit any one group (OR). The count updates as you build.

| Field | Tests |
|---|---|
| Ready segment, country, user role | is, is not |
| Recency, frequency, monetary, orders, total spent | at least, at most, exactly |
| First and last order date | on or after, on or before, within or not within the last days |
| Bought product, bought from category, used coupon | is, is not |
| Overdue for the next order | is yes |
